DAM Guide – Understanding DAM

You want to implement DAM within your company or public-sector entity. However, before you choose your software, you want to be sure that you really understand all of the characteristics of DAM. That’s a great idea: the better you understand the advantages of DAM, the better you can optimize the management of your digital resources within your organization!

You may be comfortable with the idea of implementing a digital asset management strategy within your public or private organization. However, you still want to be certain that it will improve the management of your digital resources. Rest assured, DAM is not simply a trendy concept, it’s a highly effective strategy for companies who have had to learn over a number of years to work with ever-increasing volumes of digital content.

To sum up the usefulness of DAM, we can say that it is software that should be integrated into the daily operations of your departments and which will allow you to:

Securely store your images, photos, videos, and other media;
Sort visuals within an established directory;
Add metadata that can be used for indexing all images, photos, and other media;
Find images, photos, and other multimedia files related to a particular theme in a matter of seconds;
Distribute visuals to the relevant teams.

DAM software offers many advantages. Indeed, it centralizes all of your visuals and digital resources. That means no more wasting time looking for your visuals: you can sort through them in a single search.

This means that, ideally, DAM software must be ergonomic and easy to use: it’s important for the software to be pleasant to use. It must also be customizable to fit the specific needs of each team. For optimal security, it’s best for your software to allow you to assign different user rights to each team in your organization: for example, some may only be able to view photos, while others will have access to more features for managing and modifying media.

Keep reading to find out more about the advantages of digital asset management.

Every day, you company has to manage a wide variety of data. While DAM is essential for managing digital resources, especially photos, you can also make use of other strategies like electronic document management (EDM), product information management (PIM), or brand asset management (BAM). Learn how these tools can help you continuously optimize your content management.

Do you work in the public sector? Are you looking for software that will allow you to effectively centralize all of your multimedia resources? In that case, we recommend that you go with photo library software. Keep reading to find out more about the DAM for the public sector.

In the private sector, DAM isn’t just for improving management of your digital resources. Indeed, DAM can also significantly improve your creative ROI! If this is an important objective for your company, then keep reading to learn how to choose the right DAM software for your company.

Are you wondering if buying DAM software is worth it for your company? Our team will answer any questions you have: learn more about DAM software!

Among your digital resources, in addition to photos, do you also have videos? Are you wondering if using video library software would be a good fit for your situation? If you want to learn more about how you can use video library software, this page should answer any questions you may have!
Do you know all there is to know about DAM now? Do you have a better idea of what strategy to adopt to optimize the management of your digital resources, particularly your photo library? Don’t hesitate to contact us if you didn’t find the answer to your questions. Call us at +33 (0)5 86 16 06 66 to speak with one of our advisors!
You can also send us a message by completing the contact form on our website. A member of our team will get back to you as quickly as possible.
We are happy to answer all of your questions, but also to advise you about which digital asset management software your company or public-sector entity should use.